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Ford + Olympics + Snapchat = effective media campaign

Posted by Scott Christopher on Fri, Aug 12, 2016 @ 10:08 AM

So, the Olympics is happening right now. I know, I know - you had no idea. If you're like me, you've been staying up way too late to cheer on the athletes wearing the red, white and blue. From all the gold in swimming to the women gymnasts topping the podium again, it's been pretty exciting to watch.

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Topics: TV strategy, spot tv buying, social media, broadcast, olympics

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