If you want to connect with your audience in a way that really resonates with them, Radio is the way to go. Radio provides what we call "Frequency" and what you'd call "I hear that commercial all the time!" It's a crucial part of advertising that your message is heard and heard often, which Radio can accomplish. But with the advent of smartphones and satellite radio, you'd think that no one listens to traditional Radio anymore. But nothing could be further from the truth.
People rely on Radio to get them through their day. From music, traffic reports, and morning show banter that makes commuting easier to sports, news, and weather updates that keep the public informed, Radio connects to listeners. And Radio is more than just commercials. You can sponsor contests during drive times, hold live broadcasts from your location during special events, appear on-air in interviews promoting your business, and more! All these elements put Radio in a special category that puts your customers within reach. McCulloch+Company will work hard for you to make that happen.
If you think Radio should be a part of your advertising media strategy, fill out the form below and let us know what your current needs are. And if you can't wait that long, just give us a call.